Category Archives: Market Sizing and Segmentation

Strategic Market Mapping of Steel Roofing Across India

Client Brief A market leader in colour-coated roofing and cladding solutions with a strong presence across India and the SAARC region, seeking to expand its market footprint through a Strategic Market Mapping of India’s steel roofing market. The study mapped the market by product type (GL, PPGL, GI & PPGI), channel (Projects & Retail), geography, […]

A Market Mapping Study: India’s Zinc Trade

A leading zinc producer in India sought to gain a deeper understanding of the Zinc Trade Market through detailed Market Mapping to strengthen its strategic positioning. With zinc being a critical input across galvanizing, alloy making, electroplating, and chemicals, the client aimed to identify key demand clusters. The client also sought to assess distribution structures […]