Client Brief A leading pigment manufacturer partnered with Infogence to conduct an Industrial Paints & Primers Market Assessment across selected states. The objective was to evaluate market potential, understand customer requirements, benchmark competitors, assess channel dynamics, and support the client’s Market Entry Strategy for maintenance paints used in corrosion protection applications. Market Overview India’s Industrial […]
Category Archives: Building & Construction
Context: The Client, a major cement supplier, wanted to explore Diversification Opportunities in the Indian AAC (Autoclaved Aerated Concrete) Block Market. With a strong presence in Construction Materials, they aimed to assess the potential of expanding into this adjacent product segment. Methodology: To evaluate the market, we combined a supply-side analysis (to estimate current market […]
Overview: The client, a well-established supplier in the construction sector, sought to diversify their portfolio by entering the tile adhesive market in India. The objective was to evaluate market potential, understand the competitive landscape, and recommend viable entry strategies as part of this Business Opportunity Assessment. To support this, we conducted a comprehensive market study […]