Client Brief A leading provider of roofing, wall cladding, decking, purlins, and PEB solutions partnered with Infogence to conduct a roofing Market Mapping and develop a Channel Expansion Strategy for its Lysaght Solution Centre (LSC) network across India. The objective was to identify high-potential markets, evaluate channel opportunities, and establish a scalable partner network. Market […]
Author Archives: Infogence Research
Client Context: A leading Indian manufacturer of stainless steel billets, flats, heavy castings, and wire rods engaged us to evaluate diversification opportunities in specialty steel and alloy products. The objective was to identify high-growth segments, evaluate market potential and investment feasibility, benchmark competitors, and develop a Go To Market Strategy. Market Overview India’s specialty steel […]
A leading zinc producer in India sought to gain a deeper understanding of the Zinc Trade Market through detailed Market Mapping to strengthen its strategic positioning. With zinc being a critical input across galvanizing, alloy making, electroplating, and chemicals, the client aimed to identify key demand clusters. The client also sought to assess distribution structures […]
A prominent engineered components manufacturer was exploring strategic entry into India’s air springs market, focusing on business opportunities in the railway sector, followed by the commercial vehicle segment. The client aimed to assess market potential, identify emerging business opportunities, understand the current competition, evaluate product and technology trends, and explore potential partners for collaboration and […]
A global leader sought to assess the overall Market Opportunities for refractory materials in India. The market is witnessing steady growth, driven by rising demand from Steel, Cement, Non-Ferrous, Power, Chemical, and Ferro Alloy Industries. The Atma Nirbhar Bharat initiative and global shift away from China have strengthened demand for Indian refractories, domestically and internationally. […]
Context: The Client, a major cement supplier, wanted to explore Diversification Opportunities in the Indian AAC (Autoclaved Aerated Concrete) Block Market. With a strong presence in Construction Materials, they aimed to assess the potential of expanding into this adjacent product segment. Methodology: To evaluate the market, we combined a supply-side analysis (to estimate current market […]
Context: The Client, a leading engine manufacturer, sought to evaluate the industrial engine market in India. The focus was on demand potential across key end-use sectors—Agriculture & Farm Equipment, Construction & Material Handling, Road Construction, and Marine Applications. This Strategic Market Assessment was intended to inform their market expansion and product development strategy. Methodological Framework: […]
A prestigious French perfume house was deeply concerned about the potential damage to their brand reputation due to counterfeit products being sold in the South East Asian markets. They wanted us to conduct an investigation and monitoring mission. The Problem: The client faced a growing threat: unauthorised sellers across Indonesia and Malaysia were brazenly marketing […]
Overview: The client, a well-established supplier in the construction sector, sought to diversify their portfolio by entering the tile adhesive market in India. The objective was to evaluate market potential, understand the competitive landscape, and recommend viable entry strategies as part of this Business Opportunity Assessment. To support this, we conducted a comprehensive market study […]
The Background: In June 2023, the compliance department of a French industrial group called on Infogence to assess the integrity of a potential new Partner in the metro train and railways industry. They asked us to conduct a thorough investigative due diligence on the target without the target being aware of it. The Mission: The […]