Category Archives: Market Research

Diversification Opportunities in India’s AAC Block Market

Context: The Client, a major cement supplier, wanted to explore Diversification Opportunities in the Indian AAC (Autoclaved Aerated Concrete) Block Market. With a strong presence in Construction Materials, they aimed to assess the potential of expanding into this adjacent product segment. Methodology: To evaluate the market, we combined a supply-side analysis (to estimate current market […]

Strategic Market Assessment of Industrial Engines

Context: The Client, a leading engine manufacturer, sought to evaluate the industrial engine market in India. The focus was on demand potential across key end-use sectors—Agriculture & Farm Equipment, Construction & Material Handling, Road Construction, and Marine Applications. This Strategic Market Assessment was intended to inform their market expansion and product development strategy. Methodological Framework: […]

Business Opportunity Assessment: Tile Adhesive Market in India

Overview: The client, a well-established supplier in the construction sector, sought to diversify their portfolio by entering the tile adhesive market in India. The objective was to evaluate market potential, understand the competitive landscape, and recommend viable entry strategies as part of this Business Opportunity Assessment. To support this, we conducted a comprehensive market study […]

Market Assessment for Vertical Turbine Pumps in India

A Swedish player was looking to understand the size and potential of the vertical turbine pump market in India. Based on the findings, the client aimed to evaluate the feasibility of entering the Indian market through contract manufacturing, importing or own manufacturing. Moreover, they showed particular interest in the application of vertical pumps across various […]

Market Expansion Strategy for Fire Fighting Pumps in India

A European player set out to evaluate the Market Opportunity in India for firefighting pumps, focusing on ULFM-listed fire pumps. To support this, Infogence conducted detailed primary research. It assessed market size, competition, client market share, and growth potential. This research aimed to help the client strengthen their presence and improve business outcomes in the […]

India Market Entry for a French Metal Detector Manufacturer

A French player was looking to enter the India market. They were interested in India market entry strategy for metal detectors in leisure and hobby segment. Infogence helped this player by conducting a thorough primary research. We also crafted a multi faceted India entry strategy for this player, using which, the French player tasted success […]

Wires and Cables making Machines Market in India 2024

The Wires and Cables Manufacturing Machine Market In India is valued at EUR 602 Mn in 2022 and is projected to grow by 4.34% CAGR during the next five years. The economy of India is characterized as a middle-income developing market economy. It is the world’s fifth-largest economy by nominal GDP and the third-largest by […]

Ceramic Manufacturing Machines Market in India 2024

The ceramic manufacturing machines market in India is growing steadily. In the ceramic industry, India holds a significant position (6%) as the world’s second-largest producer and consumer of ceramic tiles. The industry is divided between the organised sector (50%) of the market, and smaller players comprising the remaining 50%. The ceramics market in India is […]

Market Assessment and Competition Benchmarking for a Marking and Coding Leader

  A trusted global manufacturer of product identification and traceability solutions was experiencing a decline in revenue due to customers choosing competitors’ products and services over their own. To address these challenges and find solutions, the company decided to assess the marking and coding market while benchmarking themselves against competitors. Their goal was to evaluate […]

Opportunity Discovery Assignment for a Fortune 500 Company

  A Fortune 500 company recognized the untapped potential of the African market, particularly in countries like Ghana, Libya, Egypt, Nigeria, and South Africa, which hold significant opportunities in the oil and gas as well as metals and mining sectors. However, before proceeding, the company needed a thorough understanding of the market’s size, viability, and […]